Helvetica emerged during the late Modernist period, which began after World War II. According to the film, what were the hallmarks of late Modernist design? What was Modernism attempting to do?

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Answer:

The Hallmarks of the late Modernist design were the use of the typographic style. It had an influence on graphic design as a part of the modernist movement.

This was a period of was a change from the old traditional to the modern theme. Modernism focused on the experimenting in searching for the new form of arts, designs and architecture.