One of the most important characteristics in trust-building with the customer is communication. To be effective, communication must be targeted to customer needs, to provide clarity about service or product information and to ensure greater reliability and security of your sales process. In this question, Nessa could use communication as a key to increase the confidence process of buyers who have the language and culture barrier, it could create a flexible sales dialogue model that would help her to gain essential information about her potential customer and then align your sales planning and strategy effectively.
