contestada

A car rental agency guarantees speedy check-in with customers guaranteed to be in their rental car within 16 minutes of arriving at the desk. A sample of 80 customers is tracked and each observation is recorded as 'meets service level requirement' or 'does not meet requirement'. According to the text, this type of data is:__________

Respuesta :

maranathaoye

Answer: Qualitative data

Explanation:

Qualitative data involves observation and recording of data. Data is gathered by observation, conducting face-to-face interviews, surveys, case studies etc. It is also known as categorical data.

Qualitative data helps to determine characteristics and features. In business and marketing, qualitative data helps to provide answers to who a customer is, the problem they face and how to solve it.

Otras preguntas