Instead of selling your product throughout the United States, you might concentrate on one or two regions. This is an example of _____ segmentation.

Respuesta :

The process of concentrating product on one or two regions is called market segmentation.

What is market segmentation?

Market segmentation is the process of dividing a target market into smaller and manageable groups of people that share common characteristics.

The aim of market segmentation is to focus on a particular location rather than an entire place.

Examples of market segmentation are:

  • Geographic
  • Demographic,
  • Psychographic
  • Behavioral.

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