Omar owns a stall selling handmade cosmetics, and wants to launch an e-commerce site. He has lots of experience selling his products in person at markets, but is now hoping to reach more customers online.
Can you advise Omar on how to make both his online and offline business successful?
He could put up advertisements all over the town and pay a few websites or search engines to have his company and ads be more common. He should also use some designs and make his company's sign very adequate.