Collaborative Shopping is an environment where consumers can share their shopping experiences with each other by browsing products, chatting, and messaging about brands, products and services.
Collaborative online shopping refers to the activity in which a consumer makes a purchase on e-commerce website with long-distance shopping partner, such as a friend or family member.
Collaborative Commerce (C-Commerce) represents electronically enabled business interactions between a company's internal staff, business partners, and customers within the trading community. A trading community can be an industry, industry segment, supply chain, or supply chain segment.
Basically, social shopping combines e-commerce and social media to allow users to purchase products directly on online platforms. This is done via a special post with a link to the product page.
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